(GROWTH HACKING PART VI): BE OUTSTANDING FROM OTHERS
Creative Lead at TBWA Indonesia
Behind the great advertising which we can see every day, there is a great idea and creativity in designing marketing campaign strategy.Creative campaign marketing is almost always out of the comfort zone, usually, has a cause worth fighting for and are pretty much delivers results in terms of conversions and brand exposure.
In this class, we will learn more about creativity in achieving out business objective through making a campaign. It is about thinking beyond border while staying true to the brand itself. Through this class we will learn about the value of having creativity and how to generate it into comprehensive selling points in our business.
You will learn:
– The importance of Creativity when developing a campaign
– Creative Campaign case study
– Translating a Campaign Brief into a Big Idea
– Crafting a Campaign Line/Tagline
– Develop a Communication Template for your business (Visual Hierarchy, Tone & Voice, Etc)
What to Bring?
– Business related questions if you have any!
Creative Ideas Canvas/Template
– New Startup Founder
– Product Manager
– Customer Relation Manager
– Students/Fresh Grad with passion in business
– Anyone who interested in marketing campaign
Ticket Price: IDR 295.000
(including certificate and meals)