DIGITAL MARKETING PART VI : MAXIMIZING SEO TO INCREASE YOUR BRAND ONLINE PRESENCE
Adinda Julia Nugroho
Digital Marketing Specialist at Astra International
Having a strong online presence is an essential component of your digital marketing strategy, that’s why Search Engine Optimization (SEO) is the backbone of your online visibility. SEO work more than just a way to gain more traffic, but it helps you to drive your potential customer into sales.
In this class, you will understand the concept of Search Engine Optimization (SEO) and how you can leverage key techniques to improve your website’s organic ranking on search engine results pages (SERPS) to drive more traffic, explore keyword research and the process of selecting suitable keywords, create effective content and use meta-tags throughout your website. It also covers key terminology and technical insights necessary to cultivate an effective SEO strategy
You will learn:
– Key SEO Concepts
– Keyword Research & Selection
– Learn how to improve page rankings for relevant terms.
– Use keyword tools for research and write SEO tactics
– Compare results from different SEO tactics and approaches.
– Customer Insights, Analysis & Review
What to Bring?
– Laptop or Mac
Your Business SEO Plan and Strategy
– New Startup Founder
– CMO, Marketing Director and Marketing Manager
– Students/Fresh Grad with passion in business
– Anyone who interested in digital marketing
Ticket Price: IDR 295.000
Early Bird: 265.000 (Valid through 20/08/2017)
(including e-certificate and meals)