THE IMPORTANCE OF BRAND FOR 21st CENTURY BUSINESS
There are unique challenges for brands in the 21st century, and this is a story about the transformation needed in order to create impactful and disruptive work.
Start ups can evolve at a breakneck pace, and flame out just as quickly. So, what can these businesses do to ensure they continue to connect with the world around them. What do 21st century brands of today look like, and what makes them disruptive?
This session will highlight the key characteristics of rising 21st century brands, their biggest challenges, and what businesses need to do differently in order to stay relevant.
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