Event CountDown
  • Event Date 2018/03/11  -  10:00 to 13:00
  • Event Venue Conclave SImatupang
  • Contact +62 822 1150 2211
  • email [email protected]
Attend

UNDERSTANDING YOUR CUSTOMER BEHAVIOR TO CREATE THE BEST MARKETING STRATEGY

Muhamad Irfan Agia, S.Psi., M.Sc

Behavioral Scientist at REA Group-Asia

 

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The best practice to sell your product is the one which match the most to the needs of your customer. Learning the behavior of your consumer will help you decide your best strategy and also help you identify opportunities that are not currently met. In this fast-changing business environment, it is also important to always adjust your strategy, as the behavior changes over time.

In this class, you will learn about the principles of consumer behavior and how to implement it to your business and marketing strategy.
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You will learn:

– Why Psychology has a big role in explaining and understanding Consumer Behavior

– How the trend shifts from Traditional Economy to Behavioral Economy

– How we can apply Consumer Psychology principles in marketing strategies

 

 

 

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Project Output:

New health-related action plan

 

Privileges:

Each Learner will get one Case-Study for them to solve, accompanied by one “cheat-sheet” which contains some applicable principles from Consumer Psychology theories. Learners can take them home after the session to help learners design their next strategies or marketing plan in the near future.

 

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Ticket Price: IDR 395.000 

(including e-certificate and meals)

Conclave SImatupang

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