Event CountDown
  • Event Date 2017/06/10  -  10:00 to 13:00
  • Event Venue Qubicle Center Senopati 79
  • Contact +62 822 1150 2211
  • email [email protected]
Attend

(PART I : BRAND COMMUNICATION) CREATE BRAND COMMUNICATION PLAN


Aditya Abimanyu

BDM at Poligrabs Infographic

 

In this modern era, where many social media channels are exist, Communication becoming an interactive dialogue between the company and its customers. With understanding communication frameworks and brand architecture, you will also understand all foundation of good marketing, advertising and PR. For startup and small business, you need a minimum viable level of clarity to move fast and adapt your brand as your startup evolves.


In this class, you will learn about Vision, Values & Attributes of a brand which is a very important part of brand architecture. Then you will learn the three important point of Communications Framework, i.e Tagline, Stories and Key Message. After joining this class,  you will able to develop your  brand strategic brand communication plan.

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You will learn:

–  Brand Architecture

– Communications Framework

–  Developing Vision, Values, Attributes for Brand

–  Develop Tagline, Stories, Key messages for Brand

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What to Bring?

– Stationery

– Laptop/Mac

 

Project Output:

Brand Pyramid Strategic Communication Plan 

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Target Learners:

–  Entrepreneurs

–  PR and Community Manager

–  Startup Founders

–  Customer Relation Manager

–  Marketeers

–  Students/Fresh Grad with passion in business

–  Anyone who interested in communication plan for business

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Ticket Price: IDR 295.000 

(including e-certificate and meals)

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