Event CountDown
  • Event Date 2018/10/06  -  10:00 to 16:00
  • Event Venue Conclave Simatupang, Kawasan Komersial Cilandak No.410
  • Contact +62 822 1150 2211
  • email [email protected]
Apply Now

(4 SESSIONS) CONTENT WRITER

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DateDay Time
6, 7, 13 and 14 October 2018 Every Sat and Sun 10.00 – 16.00

Content marketing is a quickly growing field. Our research shows the vast majority of marketers are using content marketing. It has turned from the stage of popularity to the stage of necessity. With the development of digital marketing, the need for good content writing and management is increasing by leaps and bounds to gain more leads. Content writing is one of the most effective and easiest method to keep your website or other digital platform informative and updated than any other online tools. With that growth comes opportunities for content writer as an emerging and lucrative career option for many

Content writers need to be well-rounded. While this skill set may seem daunting to newcomers, all that is required to master these traits is practice.  You will be specializing in providing relevant content for websites or other digital platforms. Every platforms have specific target audiences and requires different contents. Great contents should contain key words (specific business related terms which internet users might use in order to search for services or products) aimed towards improving a website’s SEO, should deliver values to the customers, enhance website ROI, and manage to make the valuable connection and engagement for customers.

This program will prepare you to develop a long-term and day-to-day content strategy; produce the content for many different types of websites, including blogs, social networks, e-commerce sites, news aggregators, and college websites; and identify as well as execute online ads.

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WHAT YOU’LL LEARN

First Hours (120 min.):
– The role of creative content writers in the industry
– Creative Thinking Techniques to Develop Ideas
– How To Build Confidence in Writing Ability
– Work Flow & Guideline to Write

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Second Hours (180 min.):
– Finding Voice, Style and Point of View
– Developing Characters and Dialogue
– Writing Structure and Plot

First Hours (120 min.):
– Marketing Communication Fundamentals
– How to Understand Customers
– Market Segmentation, Targeting, and Positioning
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Second Hours (180 min.):
– Digital Media on Marketing Communication
– Types of Content Marketing
– Crafting Different type of Content Marketing

First Hours (120 min.):
– Understanding web writing
– Deep dive into Search Engine Optimization (SEO)
– Content audit and analysis
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Second Hours (180 min.):
– Search Engine Optimization (SEO) Strategy
– Develop tagline and engaging copy

Full Day:
– How to identifies project’s goals
– How to develop creative brief
– Crafting different type of content
– How to develop content strategy, roadmap, and scheduling

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MEET YOUR MENTORS


Dyan Nuranindya

Writer & Marketing Communications Lecturer at Universitas Multimedia Niusantara


Inco Harper

Head of Strategic Communication Department at Universitas Multimedia Nusantara

 

 

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IDR 4.200.000

(Psst.. we are happy to invite you to join our brand new program that we are excited to announce, with these beneficials!)

IDR 3.500.000

Including:

  • Certificate
  • Learning materials and tools
  • Meals in every sessions
  • Opportunities to get into our talent pool (COMING UP!)

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STILL UNDECIDED?

Content writing is a form of marketing (often digital marketing) that provides readers with information or entertainment and use a company’s marketing strategy, selected topic, and keywords to generate written content. In addition to top-notch writing skills, content writers need to understand people. They create content that their audience wants to consume through social media posts, blogs, website copy, or white papers.

No prior experience or qualifications required. If you have an interest in digital marketing and seeking to develop your skills to enter the workplace or looking to change careers, this course is suitable for you.

– A Laptop or Mac is required

– No software is required in advance of the course (all software used in the course is free or has a demo version)

We’re sorry to inform you that every purchase that you made is non-exchangeable and non-refundable. You also can’t hand over your seat to other poeple, its because of the integrated tasks and projects that we’ve been crafting for this program. Just like if you buy a plane ticket, could you do it? 🙂

A class will get postponed if the there’re less than 5 participants per class until 2-day before the class. Technically we will inform you about this information on 1-day before the class. If the class get postponed, you can transfer your purchase to other classes or you can get your refund back at maximum 7 working days after the actual schedule of the current class.

 

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