(GROWTH HACKING PART III : CONTENT MARKETING) CREATE A HUMAN-CENTRIC DIGITAL CONTENT MARKETING
Senior Analyst at Catalyst Strategy
The rise of digital technologies is impacting human behavior on various levels – one of which is how people make purchasing choices. This is why understanding human goals and behaviors in a digital age is very important for designing our content marketing strategy.
In this class, you will find the ultimate guideline to understanding the goals and motivations of our customers and buyers. And then create your own content marketing strategy – starting with the why, the what, the who, when, where and a comprehensive how.
You will learn:
– Introduction to Content Marketing
– Getting to know how to talk to humans through content
– How your brand can succeed using Content Marketing
– Guideline of designing a content marketing strategy
What to Bring?
– Business Problem (If you have any we’ll help you to solve it!)
– Any devices where you can googling
Actionable content marketing strategy for businesses & Guideline in creating ideal content for marketing strategies
– New Startup Founder
– Product Manager
– Customer Relation Manager
– Students/Fresh Grad with passion in business
– Anyone who interested in content marketing
Ticket Price: IDR 295.000
(including e-certificate and meals)