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  • Posted On31 Juli 2017
  • BYlingkaran

DIGITAL MARKETING PART II : CRAFTING HUMAN-CENTRIC DIGITAL CONTENT MARKETING TO DISTINGUISH YOUR BRAND

Indraswari Agnes Content Writer Poligrabs Creative Studio   — — – The rise of digital technologies has given a various impact on human behavior  – one of which is how people make purchasing choices. For marketeers, it is very es...

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  • Posted On31 Juli 2017
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DIGITAL MARKETING PART IV : CREATING AN EFFECTIVE CRM AND EMAIL MARKETING STRATEGY TO ENGAGE YOUR AUDIENCE

Yopie Suryadi Founder MailTarget.co   — — – With the popularity growth of email marketing platforms like MailChimp or Hubspot, we’re getting more inquiries from customers looking to connect these applications with their CRM system...

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  • Posted On31 Juli 2017
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DIGITAL MARKETING PART V : UNDERSTANDING GOOGLE ANALYTICS TO GET ACTIONABLE BUSINESS INSIGHTS

Cenmi Mulyanto Ass. Analytics Director at Mirum   — — – Google Analytics is a highly helpful tool to illustrate both quality of leads and areas for improvement. But, let’s clarify what’s your goal and how Google Analytics works,...

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  • Posted On31 Juli 2017
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DIGITAL MARKETING PART VI : MAXIMIZING SEO TO INCREASE YOUR BRAND ONLINE PRESENCE

Cenmi Ass. Analytics Director at Mirum   — — – Having a strong online presence is an essential component of your digital marketing strategy, that’s why Search Engine Optimization (SEO) is the backbone of your online visibility. SE...

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  • Posted On2 Agustus 2017
  • BYlingkaran

IDENTIFYING BUSINESS OPPORTUNITIES THROUGH SERVICE DESIGN METHODS

Mellyana Frederika Project Manager at Pulse Lab Jakarta   — — – Although the government is responsible for public services such as education, health and transportation, a public service is not necessarily provided by the government ...

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  • Posted On2 Agustus 2017
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CREATIVE WRITING FOR YOUR CREATIVE WORKS

Adriano Qalbi CD Writer at DDB Group Indonesia & Stand-up Comedian   — — – Are you a scribbler, blogger, content marketer or a would-be script writer, you need a techniques to explore the idea and a good structure to develop you...

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  • Posted On7 Agustus 2017
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DEVELOPING CREATIVE BRIEF AND CREATIVE PROCESS MANAGEMENT TO HIT A PROJECT’S TARGET

Ryan Dwana Group Lead Planner at TBWA Indonesia   — — – Creative brief is a blue print, a guide, and even a source of inspiration. It helps us to details our objectives, audience/cummunity, message or utillity, context on which we&#...

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  • Posted On7 Agustus 2017
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UNDERSTANDING AND DEVELOPING STRATEGIC PLANNING FOR CREATIVE SERVICE-BASED BUSINESS

Zinnia Sompie Design Director at Ampersand   — — – Attaining strategic maturity in a design studio, digital agency, or other type of creative service agency is not easy. A studio that wants to achieve it must see a strategy as an on...

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  • Posted On7 Agustus 2017
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UNDERSTANDING THE BUSINESS OF CREATIVE SERVICES : AN EVENING TALK WITH DIAZ HENSUK & ZINNIA SOMPIE

Diaz Hensuk Founder & Creative Director of SWG Design   — — – Today there is more demand for creative service than ever, hence more competition is expected. Being professional in the creative service industry means that we must ...

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  • Posted On8 Agustus 2017
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(BUNDLING PACKAGE) CREATIVE SERVICE MASTER CLASS

 — Being professional in the creative service industry means that we must never stop learning, whoever you are: designer, creative director, brand strategy, digital strategy, content creator, information architect, and even project manager.   ...

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