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  • Posted On25 Mei 2016
  • BYlingkaran

MARKETING 101: INTRODUCTION TO NEW WAVE MARKETING

Jacky Mussry Deputy CEO of MarkPlus Inc — — This short session will explain about the shift of customer path in this connectivity era where word-of-mouth—particularly positive advocacy—is very crucial in customer purchasing decision. Hence...

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  • Posted On9 Mei 2017
  • BYlingkaran

(GROWTH HACKING PART III : CONTENT MARKETING) CREATE A HUMAN-CENTRIC DIGITAL CONTENT MARKETING

TAMI SABRAN Senior Analyst at Catalyst Strategy   — — – The rise of digital technologies is impacting human behavior on various levels – one of which is how people make purchasing choices. This is why understanding human goals and...

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  • Posted On9 Mei 2017
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(GROWTH HACKING PART II : CUSTOMER DEVELOPMENT) START RIGHT, START WITH YOUR CUSTOMER

RIZKY SATRIO NUGROHO Senior Analyst at Catalyst Strategy   — — – “Very few startups fail for lack of technology. They almost always fail for lack of customers. Yet surprisingly few companies take the basic step of attempting t...

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  • Posted On9 Mei 2017
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(GROWTH HACKING PART IV : SOCIAL MEDIA) HACKING YOUR BUSINESS GROWTH THROUGH SOCIAL MEDIA

WENDY PRATAMA Founder and Headmaster of lingkaran   — — – Everyone knows Social media is a powerful tool to help them disseminate the promotional message and increase brand awareness. But not everyone understands how to manage prope...

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  • Posted On9 Mei 2017
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(GROWTH HACKING PART I : PRODUCT DEVELOPMENT) START RIGHT, START WITH YOUR CUSTOMER

Gilang Gibranthama CSO of Binar Academy    — — – What is Growth Hacking? Is it marketing in disguise or Is it a buzz phrase used to increase salaries?. Major billion dollar brands, including Facebook, AirBnb and Dropbox, have used ...

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  • Posted On30 Juli 2017
  • BYlingkaran

DIGITAL MARKETING PART III : MAXIMIZING SOCIAL MEDIA GROWTH WITH GREAT STRATEGY, PLAN AND ANALYTICS

Dimas Novriandi & Ivan Loviano Digital Team of Jenius   — — – Everyone knows that social media is a powerful tool to brands disseminate the promotional message and increase brand awareness. But not everyone understands how to ma...

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  • Posted On31 Juli 2017
  • BYlingkaran

DIGITAL MARKETING PART II : CRAFTING HUMAN-CENTRIC DIGITAL CONTENT MARKETING TO DISTINGUISH YOUR BRAND

Indraswari Agnes Content Writer Poligrabs Creative Studio   — — – The rise of digital technologies has given a various impact on human behavior  – one of which is how people make purchasing choices. For marketeers, it is very es...

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  • Posted On31 Juli 2017
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DIGITAL MARKETING PART IV : CREATING AN EFFECTIVE CRM AND EMAIL MARKETING STRATEGY TO ENGAGE YOUR AUDIENCE

Yopie Suryadi Founder MailTarget.co   — — – With the popularity growth of email marketing platforms like MailChimp or Hubspot, we’re getting more inquiries from customers looking to connect these applications with their CRM system...

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  • Posted On31 Juli 2017
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DIGITAL MARKETING PART V : UNDERSTANDING GOOGLE ANALYTICS TO GET ACTIONABLE BUSINESS INSIGHTS

Cenmi Mulyanto Ass. Analytics Director at Mirum   — — – Google Analytics is a highly helpful tool to illustrate both quality of leads and areas for improvement. But, let’s clarify what’s your goal and how Google Analytics works,...

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  • Posted On31 Juli 2017
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DIGITAL MARKETING PART VI : MAXIMIZING SEO TO INCREASE YOUR BRAND ONLINE PRESENCE

Cenmi Ass. Analytics Director at Mirum   — — – Having a strong online presence is an essential component of your digital marketing strategy, that’s why Search Engine Optimization (SEO) is the backbone of your online visibility. SE...

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